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York County Economic Development Earns Dual Honors in the 2023 IEDC Excellence in Economic Development Awards



York County Economic Development Earns Dual Honors in the 2023 IEDC Excellence in Economic Development Awards

Elevating York County: A Spotlight on Economic Excellence

YORK COUNTY, SC – York County Economic Development (YCED) was recently recognized at the 2023 International Economic Development Council (IEDC) Annual Conference in Dallas, Texas. YCED accepted two accolades as a part of the Excellence in Economic Development Awards, recognizing their contributions to the field.

YCED was honored with a Silver award in the Magazine & Newsletter category for their impactful "York County Economic Insight: Quarterly Newsletter Campaign." This quarterly digital publication offers valuable insights into various aspects of York County's growth, including economic trends, workforce development topics, infrastructure enhancements, and new/expanding business announcements. It is intentionally designed to engage a diverse audience, spanning local community members to a broader audience of investors and site selection experts. The campaign stood out for its success in delivering timely, relevant, and impactful content. Most notably, its open rates consistently exceeds industry benchmarks by more than a third, enhancing positive visibility for the county.

The second award, a Bronze in the Paid Advertising Campaign category, acknowledged YCED’s collaboration with the Rock Hill Economic Development Corporation (RHEDC) on the "Bright Minds + Big Ideas" campaign. This annual digital and print publication strategically promotes York County's milestones, development progress, and economic successes to diverse audiences, encompassing business executives, real estate brokers, residents, investors, and community allies, within the Charlotte region and beyond. The project has effectively showcased York County's growth, garnering recognition in the Charlotte Business Journal and demonstrating its impact through exceptional open and engagement rates that surpass industry norms.

"These awards are a testament to York County Economic Development’s dedication to its residents and serve as a great example of how economic development can help transform a community for the better”, said Nathan Ohle, President and CEO of IEDC. These awards reflect the organization’s commitment to delivering valuable information and making a significant impact on the community's economic growth. YCED remains dedicated to excellence and continual improvement, setting a high standard for economic development practices.”

David Swenson, Director at York County Economic Development, shared that "Receiving these awards from our peers highlights our commitment to doing great work. It's always rewarding to be recognized by our colleagues for the dedicated efforts of our team as we strive to tell the exciting story of York County with our community, region, and beyond.”

About York County Economic Development:
York County Economic Development (YCED) is the lead organization responsible for recruiting businesses, retaining and growing existing firms, and promoting and marketing York County, South Carolina. YCED also assists in strategic initiatives across York County that are focused on product development, workforce development, infrastructure improvements and quality of life.

About the International Economic Development Council:
The International Economic Development Council (IEDC) is a non-profit, non-partisan membership organization serving economic developers. With more than 4,300 members, IEDC is the largest organization of its kind. Economic developers promote economic well-being and quality of life for their communities by creating, retaining, and expanding jobs that facilitate growth, enhance wealth, and provide a stable tax base. From public to private, rural to urban, and local to international, IEDC’s members engage in the full range of economic development practices. Learn more at iedconline.org.

 

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These awards are a testament to York County Economic Development’s dedication to its residents and serve as a great example of how economic development can help transform a community for the better. These awards reflect the organization’s commitment to delivering valuable information and making a significant impact on the community's economic growth. YCED remains dedicated to excellence and continual improvement, setting a high standard for economic development practices.

Nathan Ohle President and CEO of IEDC

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